1 Bold Update

Marketing and economics go together like... Peanut butter and jelly Laverne and Shirley Mac-n-cheese and ketchup Okay, so maybe not everyone agrees that all of those things go together, but ...

What is essential in your morning routine? A piping hot cup of coffee is likely involved, but what else? And I mean further than just a piece of toasted bread. What are you doing while you ...

78% of people watch online videos every week. Are you using video to maximize your marketing strategy?

According to Statista, “In 2015 there were more than 13.3 thousand [marketing/advertising] establishments in the entire United States.” That’s a jaw-dropping number and can make choosing ...

Good Content Isn't Enough for SEO You know it, I know it, the whole digital community knows it: content is king. It’s impossible to consistently rank without content that’s relevant and ...

Is it possible that you don’t need an in-house marketing staff? I’m going to make the case that for small B2B companies (under $10MM) you might be better off outsourcing most, if not all, ...

Many companies have had to adopt a digital approach to marketing recently and have had to adjust the way they handle their go to market strategy. And in order to adopt a more digital ...

Hiring a marketing consultant can be tricky in today's digital landscape. Terms like "marketing operations," "martech," "agile marketing," "SEO," and "inbound marketing" are all new things ...

We recently had someone reach out to us for marketing help in Grand Rapids. You may be thinking “So? You’re a marketing agency. That’s what people should be reaching out to you for.” And ...

Our team recently kicked off a webinar series, titled "Q & A with A & J." We wanted this series to be different from most webinar series. A lot of times, a webinar is just one-sided where ...

I’m changing things up with this blog post and want to warn you: This is a bit of a rant. It has just happened one too many times and someone needs to stand up and defend the marketing ...

A lot of our clients find it easy to formulate ideas and plans about their company’s next greatest event, product, or campaign that should happen. After all, those ideas help organizations ...