1 Bold Update

Marketing is great when it works, but how can you tell if it’s working? That’s where tracking marketing analytics comes in. The ability to see numbers, trends, and graphs can help visualize ...

As a business owner, you're relentlessly trying to make your mark. To grow. But so is every other company in your industry.

Congratulations! Your company just won a major award. But now what? As a strategic growth agency, this is the perfect time to use this achievement as an opportunity to keep growing and keep ...

At 1 Bold Step, we take providing quality service to our clients very seriously, and additionally, we like to have a lot of fun as a team. Recently Caleb, our Brand Strategy Director, ...

The landscape of digital marketing is always changing. Businesses have to be adaptable to stay competitive, especially in the business-to-business (B2B) space. One marketing strategy that ...

Software as a Service (SaaS) companies have a ton on their plate. Their products and services require a lot of education for their prospects, so between prospecting, educating, and ...

In a market where competition is brutal, and consumer habits continue to evolve — strategically marketing your company is essential. Amid countless strategies and creative ideas, one ...

Navigating the modern marketing landscape is a delicate balancing act that demands strategic thinking, creativity, and a data-driven approach. In a world saturated with thousands of ...

Email marketing — it may seem like an old-school method of marketing by now, but let me tell you, it sure isn’t dead! According to Statista, there were over 4.25 billion people in 2022 who ...

Founder and CEO Jennifer Jurgens of 1 Bold Step joins the National Small Business Association (NSBA) Leadership Council, emphasizing the crucial role small businesses have in shaping policy ...

In the world of marketing strategies, two pivotal initiatives take the spotlight: Demand generation and lead generation. While these terms might seem interchangeable, they're more like ...

Imagine your company with a full marketing team. It's a team that compliments your sales department. It's a team that is brilliant, efficient, creative, and drives sales. It's a marketing ...