1 Bold Update

Email marketing — it may seem like an old-school method of marketing by now, but let me tell you, it sure isn’t dead! According to Statista, there were over 4.25 billion people in 2022 who ...

Imagine your company with a full marketing team. It's a team that compliments your sales department. It's a team that is brilliant, efficient, creative, and drives sales. It's a marketing ...

In today's fast-paced business environment, companies face the challenge of managing multiple projects simultaneously while ensuring effective collaboration, organization, and timely ...

In the world of business, especially in the realm of B2B marketing, success hinges on trust, credibility, and expertise. Customers want to know that they're making the right decision when ...

Short-form videos are growing to be one of the most effective ways to market your business, products, and services. With the rise of social media and short-form videos, about 66% of ...

In today's digital landscape, building trust has become a critical component of successful B2B marketing. As face-to-face interactions are increasingly limited, establishing trust through ...

It’s funny how many people I know say that they struggle to write because of “writer’s block” as if it’s a disease that paralyzes them so they can’t type. If that sounds like you and you’ve ...

From the emerging practice of “Revops” (revenue operations) to the increasing expansion of the CRO (chief revenue officer) role, marketing is being held more accountable to showing direct ...

Win-win scenarios are common in healthy business relationships. The producer of a good or service benefits when they make a sale to a customer. The customer then benefits from acquiring ...

If your organization has prioritized content creation in your marketing plan, great job! Relevant, high-quality content is key to winning over your audience and search engines alike. But ...

In a world where everyone seems to have their secret recipe for achieving marketing success, it's easy to get lost in a sea of flashy formulas and trendy strategies. But today, I want to ...

Establishing a unique identity for your brand is crucial for success. One powerful tool that can help you achieve this is a trademark. But what exactly is a trademark and what are the ...