1 Bold Update

What is essential in your morning routine? A piping hot cup of coffee is likely involved, but what else? And I mean further than just a piece of toasted bread. What are you doing while you ...

If you could improve your business’ efficiency, productivity, and return on marketing investment (ROMI) by 20%, would you? If you said yes, welcome to the world of marketing automation.

Imagine this. What if your marketing team was only made up of a designer, a project manager, and a marketing manager? Or what if it was made up of a social media manager, a content writer, ...

78% of people watch online videos every week. Are you using video to maximize your marketing strategy?

According to Statista, “In 2015 there were more than 13.3 thousand [marketing/advertising] establishments in the entire United States.” That’s a jaw-dropping number and can make choosing ...

Wake up, Neo... follow the white rabbit, take the red pill (or was it the blue?), there is no spoon, you are the one, you're not the one, was that really the exact same black cat?

Good Content Isn't Enough for SEO You know it, I know it, the whole digital community knows it: content is king. It’s impossible to consistently rank without content that’s relevant and ...

Is it possible that you don’t need an in-house marketing staff? I’m going to make the case that for small B2B companies (under $10MM) you might be better off outsourcing most, if not all, ...

Many companies have had to adopt a digital approach to marketing recently and have had to adjust the way they handle their go to market strategy. And in order to adopt a more digital ...

Did you know that SEO and content are one in the same? Did you know that SEO can directly impact your return on investment (ROI)? It all starts with relevancy, empathy, and acquiring leads.

As 2020 comes to an end, I think most of us are breathing a collective sigh of relief and looking forward to some type of normalcy and security returning in 2021. Personally, I would argue ...

Hiring a marketing consultant can be tricky in today's digital landscape. Terms like "marketing operations," "martech," "agile marketing," "SEO," and "inbound marketing" are all new things ...