1 Bold Update

Welcome to 1 Bold Update; our place to ponder marketing mysteries and (boldly) discuss topics like strategic alignment, technologies, systems, and more. 

Articles By Adam Clarke

Should Marketing Teams Consist of Lead Generators or Sales Enablers?

Where should your marketing team be focused? Are they helping close that next deal with a specific customer or nurturing your potential future customers? Marketing teams are increasingly ...
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Grand Rapids Marketing Operations’ Firm Expands

1 Bold Step, led by Jennifer Jurgens and Adam Clarke, embraces company-wide growth through the hiring of a new Marketing Operations Coordinator and expanding into a new office location. ...
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